Kendals is one of the oldest and most prestigious names in the Manchester retail scene.  This is the main entrance facing onto Deansgate. The older name Kendal Milne & Co is inscribed in gold lettering above the door. In 2005 owners House of Fraser announced they would be dropping the name Kendals.  From later in 2005 onwards, the store will be known as House of Fraser. Should the name Kendals be protected as an important identifier of Manchester, like Harrods in London or KaDeWe in Berlin, or should we simply move with the dictates of modern marketing and consign the Kendals name to history?